2021 / Cannes Lions / Shortlist / Media

THE COLONEL´S WHITE SUIT TAILORED IN NAPKIN PAPER AND DESIGNED FOR FINGER LICKIN´ ALL THE WAY

In Peru, people love KFC and love to eat with their bare hands, so we can say that our customers really live the “Finger Lickin´Good” Brand Truth, for real.

But there´s an insight: People love to eat Fried Chicken with their hands but don´t love to stain their clothes.

So, for the 80th Anniversary of the creation of the Colonel´s original secret recipe we wanted to create a really “Finger Lickin´ Good” experience for our Peruvian customers.

Is there anything more “Finger Lickin´ Good” than eating Fried Chicken dressed in a Colonel´s suit tailored in Napkin Paper?

Yep, that´s right.

We brought back the elegant and iconic Colonel Sanders white suit beautifully tailored in napkin paper to eat your favorite Fried Chicken with your bare hands without the fear of stain your clothes.

To get your own Napkin Suit for Free, you just needed to order a Fried Chicken Combo in the selected KFC Stores.